Providing the Facts about Residential Energy Deregulation

Retail choice is sold to regulators, legislators and the public with promises of lower prices, improved customer service and increased renewable energy options.

This all sounds great.

But more than 20 years of real-world data show residential consumers have ended up with nothing but higher electrical bills. $40 billion higher for choosing “competitive” energy.

Residential Retail Energy,

Explained

Driven by data, our mission is to provide factual information to individuals interested in the deregulation of energy markets. Whether you are a journalist, a state legislator, a regulator or a consumer trying to wrap your head around it all, consider us a resource. 

On this site you’ll find:

  • National & state data & results.

  • Insider’s POV from working with consumers since 2016.

  • Under “In the News” tab, every article, radio show, webinar and official state reports.

What is Retail Energy?

Today, 13 states and D.C. opened up their consumer energy markets. Often called “retail energy choice,” residents & businesses can also choose an energy supplier that competes with their regulated utility. In Texas’ ERCOT market, 6.7 million families “choose” a retail supplier. In 2023 alone, the 10M residential retail energy accounts paid $4 billion more than regulated or government-negotiated energy rates.

The Numbers, Nationally.

Since 2000, Americans on a retail supplier have spent $40 billion more for electricity. And that’s from The Wall Street Journal reporting.

Each state’s 2023 Retail Energy versus regulated rate results are revealed.

In the States